LinkedIn Mar­ket­ing: New Fea­tures to Enhance Your LinkedIn Results

Do you use LinkedIn for your busi­ness? Are you won­der­ing how LinkedIn can help your online mar­ket­ing? To learn more about the new capa­bil­i­ties of LinkedIn and what they mean for mar­keters, I inter­view Viveka von Rosen for this episode of the Social Media Mar­ket­ing pod­cast. More About This Show The Social Media Mar­ket­ing pod­cast […]See all sto­ries on this topic »

Work­ing With a Social Media Man­age­ment Firm Who Does What

As a social media man­age­ment agency, one of the most com­mon ques­tions we encounter from busi­ness own­ers is “Who is respon­si­ble for doing what?”.  Whether you are a brand new entre­pre­neur inter­ested in out­sourc­ing your social media mar­ket­ing or an estab­lished small busi­ness seek­ing to enhance client offer­ings via white-label solu­tions, See all sto­ries on this topic »

How social tools change brands’ rela­tion­ship with the media

Social media tools allow com­pa­nies to directly reach a selected audi­ence with­out hav­ing to rely on pow­er­ful media brands. ?-More-?See all sto­ries on this topic »

4 in 10 social com­ments about pres­i­den­tial can­di­dates are neg­a­tive, study says

?-More-?See all sto­ries on this topic »

How pod­cast­ing con­nects brands with likely cus­tomers

Pod­casts can bring in cus­tomers by tar­get­ing a recep­tive niche mar­ket, Jaime Tardy writes. ?-More-?See all sto­ries on this topic »

The cool thing about being in a niche is that you can own the niche pretty eas­ily if it’s fairly small.

Andrew Warner, a pod­caster, as quoted by all sto­ries on this topic »

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