How to Grow and Man­age an Engaged Online Com­mu­nity

Do you wear many hats at your place of busi­ness? Do some of them have to do with reach­ing out to and inter­act­ing with your social media fans and blog read­ers? If so, then you’re offi­cially or unof­fi­cially per­form­ing the role of an online com­mu­nity man­ager. If you’re doing it right, then it’s prob­a­bly one […]See all sto­ries on this topic »

How to Influ­ence Peo­ple With Social Media

In this video I inter­view Mark Schae­fer, author of the Return on Influ­ence and The Tao of Twit­ter.  Mark is also an MBA teacher at Rut­gers Uni­ver­sity. Mark shares how social media influ­ence impacts busi­nesses today. You’ll learn how busi­nesses are using social scor­ing plat­forms to engage with their audi­ences, and how to improve your influeSee all sto­ries on this topic »

7 Tips for Cre­at­ing a Social Media Plan for Your Busi­ness

Do you have social media plan? Are you look­ing for an easy to fol­low guide to for­mu­late a plan for your busi­ness? Keep read­ing for seven tips to help your busi­ness develop a social plan… Why Busi­nesses Fail With Social Media Busi­nesses often fail in their social media efforts for the same rea­son New Year’s […]See all sto­ries on this topic »

26 Tips for Man­ag­ing a Social Media Com­mu­nity

Do you won­der how to go about exer­cis­ing good social eti­quette and man­ag­ing your social net­work­ing com­mu­ni­ties, all at the same time? Social media com­mu­nity man­age­ment has expanded into a grow­ing field and there’s a lot to think about. In this post, I’ll cover 26 tips, an A-Z guide, on ways to man­age your company‘s […]See all sto­ries on this topic »

4 Ways to Improve Your Google Engage­ment

Are you look­ing for bet­ter engage­ment on Google+? Google+ has a unique cul­ture and set of capa­bil­i­ties that set it apart from other social net­works. Here are four tips that have helped me build engage­ment and expand busi­ness net­work­ing. #1: Fol­low Active Peo­ple Rel­e­vant to Your Busi­ness Wher­ever you invest time online, have a tar­get […]See all sto­ries on this topic »

5 Twit­ter Tools to Enhance Your Mar­ket­ing

Are you look­ing for new and cre­ative ways to use Twit­ter? Here are 5 lesser-known Twit­ter tools that your busi­ness should be using. Each of these tools has unique capa­bil­i­ties that may help your busi­ness get an edge over your com­peti­tors. Oh, and all of these tools are free. #1:—Manage Your Com­mu­nity Effi­ciently […]See all sto­ries on this topic »

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