Google Game Changer Alert! Block Site Func­tion Brings Promise and Pit­falls

? ************************************************************ Google Game Changer Alert! Block Site Func­tion Brings Promise and Pit­falls Google is at it again – and this time could prove to be a major game-changer for sites that resort to “black hat tech­niques”. In an ongo­ing effort to pro­vide qual­ity user expe­ri­ences, Google is See all sto­ries on this topic »

CMOs are bull­ish on social data as a busi­ness dri­ver

Nine of out 10 chief mar­ket­ing offi­cers in a Bazaar­voice sur­vey said they have made deci­sions influ­enced by data derived from?-More-?See all sto­ries on this topic »

5 Ways to Use Google Events for Your Busi­ness

Google+ Events is yet another way Google+ is com­pet­ing with Face­book, rep­re­sent­ing a new oppor­tu­nity for mar­keters. Most mar­keters and busi­nesses have been using Face­book Events to pro­mote every­thing from webi­nars to com­pany fundrais­ing events within their Face­book com­mu­nity. Now, Google+ has a com­pet­ing ser­vice with new bells and whis­tles. Google&See all sto­ries on this topic »

Why aren’t Obama and Rom­ney more engaged

Pres­i­dent Barack Obama has a big edge over Repub­li­can Mitt Rom­ney when it comes to social net­work­ing, with more than 20 times?-More-?The Social Media ROI Cook­book: Six Ingre­di­ents Top Brands Use
In this free report, indus­try expert, Altime­ter, explores the most effec­tive “ingre­di­ents” for mea­sur­ing the rev­enue impact of social media, pro­vid­ing inSee all sto­ries on this topic »

44% of ad agen­cies say they are punt­ing on Pin­ter­est

More than 4 in 10 ad agen­cies say they have no plans to use Pin­ter­est for busi­ness, but among those eye­ing the visu­ally orien?-More-?See all sto­ries on this topic »

25 Ways to Leave Your Lik­ers

As a social media man­age­ment firm, we typ­i­cally empha­size the pos­i­tive aspect of every strat­egy but from time to time, it is instruc­tive to take a good hard look at the neg­a­tive. For instance, it’s good to know how to cul­ti­vate strong fol­low­ers and elicit your fair share of “likes” when using social media mar­ket­ing […]See all sto­ries on this topic »

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