Email and Social Media Marketing Integration: What You Need to Know

Email and Social Media Mar­ket­ing Inte­gra­tion: What You Need to Know

In this video I inter­view Christo­pher Penn, direc­tor of inbound mar­ket­ing at What Counts and co-founder of Pod­Camp. Christo­pher explains the power of email mar­ket­ing and social media mar­ket­ing and why you need both of these mar­ket­ing strate­gies. You’ll dis­cover how to inte­grate social media and email to lever­age your con­tent. He also sharesSee all sto­ries on this topic »

Face­book is cookie-cutter-ish. Face­book is bor­ing. Face­book verges on the totally square.

Michael Wolff, writ­ing in USA TODAY?-More-?See all sto­ries on this topic »

The rise of the social work­force

Social media is chang­ing the way that we do busi­ness, with many aspects of per­sonal social net­work­ing seep­ing into the enterp?-More-?See all sto­ries on this topic »

Stub­Hub scram­bles after obscene tweet

A Twit­ter oper­a­tor for online-ticketing out­fit Stub­Hub was a lit­tle too enthu­si­as­tic on Fri­day about the start of the weekend?-More-?See all sto­ries on this topic »

Social media is as tempt­ing as smok­ing or alco­hol

Resist­ing log­ging onto social media sites has become a top temp­ta­tion, accord­ing to researchers at the Uni­ver­sity of Chicago.?-More-?See all sto­ries on this topic »

Can Face­book keep grow­ing

Face­book says it has 1 bil­lion active users, and is plan­ning a mar­ket­ing push to ensure that its growth con­tin­ues. ?-More-?See all sto­ries on this topic »

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